What Is Trademark Registration?

A trademark is the distinct identity that distinguishes your company, product, or service from the competition. A registered trademark is the intellectual property/intangible asset of your company. It safeguards your investment in building customer trust and loyalty. Registration of a trademark gives you the right to sue anyone who attempts to copy your trademark and prevents others from using a similar trademark to the one you registered.

What Can Be Register As a Trademark?

Many aspects of your brand's image can be trademarked. The thing to think about is which aspect of your brand stands out to your customers. Select the relevant aspect(s) for registration.
1. Name
a. Product Name: You can register the name of a specific product as a trademark. The iPod is a product name trademark owned by Apple.
b. Business Name: The most common route for businesses is to register their company name as a trademark. Take, for example, Bajaj.
c. Person's Name/Surname: If your name is important in generating revenue, you can even trademark it! For example, Shah Rukh Khan has registered his name as a trademark.
d. Abbreviations: Company or brand name abbreviations can also be trademarks. Ex: BMW
2. Symbol/Logo
A logo should be trademarked because it visually represents your brand. 
A logo is easier for your customers to remember than a name. 
Example: Nike's'swoosh' is an excellent example of a logo trademark.
3. The tagline
If you have a tagline for your company, you can trademark it as well. 
A tagline tells your customers what your company stands for. 
For instance, KFC's "It's finger lickin' good."
4. Alternatives
a. Color Mark: You can trademark a single colour or a colour combination. 
(For example, Cadbury has registered the colour royal blue as a trademark.)
b. Sound Mark: We can trademark musical notes or sounds if we can demonstra te that they are distinctive. 
Nokia has registered its tune as a trademark.
c. Scent Mark: Scents can also be trademarked.
Register a Trademark with Finlawcity Step 1: Conduct a trademark search.
After you provide Finlawcity with basic information about what you want to trademark and the industry in which you operate, our experts will conduct a thorough search of the trademark database. This is to see if the mark you want to register is available.
Step 2: Document Collection and Class Selection
The next step is to choose the appropriate class(es) for your company. However, you should not be too concerned. Our experts will help you choose the best classes to cover all aspects of your business. At the same time, you can begin
uploading all of the required documents (listed below) for trademark registration in your dashboard.
Step 3: Submit a trademark application
Once you have uploaded all of the documents, our team will verify them. The trademark application form will then be completed on your behalf and submitted with the documents. Our team will make certain that your application is correct and error-free.
We will keep you updated throughout the process and alert you to any Trademark Registry notifications until the registration is complete.
Congratulations! As the application has been successfully submitted, you can now start using the symbol “TM”
Step 4: Trademark Dispute (in some cases)
The examiner may have some questions about your application at times. This is sent to you as a trademark objection notice, and you have 30 days to respond. Our experts can help you craft a strong objection response and guide you through the process of submitting the necessary documents and proofs.
Step 5: Trademark Opposition (in some cases)
There is also a chance for a third party to oppose your application. In that case, you have to submit a counter-statement to the Registrar within 2 months stating why the opposition isn’t valid. Based on your response the Registrar may either dismiss the opposition or call for a hearing

Documents Required for Trademark Registration

At first, you have to provide us with the following details:
Applicant’s name
Business type
Business objectives
Brand/logo/slogan name
Registration address
The documents required are:
Signed Form-48
Identification proof of the signatory
Address proof of the signatory
Business proof (depends on the type of business)
Udyog Aadhar/MSME registration certificate (optional)